Southern Indiana Radiological Associates 3D Mammography Launch Campaign

After investing in new Hologic tomosynthesis technology, SIRA tasked Armada with a launch campaign to promote its 3D mammography capabilities in Bloomington, IN. This multimedia campaign consisted of television, radio and outdoor (billboard) advertising.

SIRA billboard

Listen to 30 Second Radio Spot

Watch 30 Second TV Spot


3D mammo display

SIRA 3D Mammo letter

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