President & Creative Director
Jim Koehler joined the company in 1989 as a copywriter, eventually rising to the title of creative director and president. He is the agency’s chief strategist and the architect of many successful marketing and advertising campaigns for a wide variety of healthcare clients.
He has worked with medical device and biomedical testing companies since his first day at the agency, marking more than three decades of experience in the industry. For Oxford Immunotec, he will be responsible for market positioning, various market research initiatives, message development and content/copywriting.