Landing page – Medical Devices

Medical Device Marketing

Even among marketing firms specialized in healthcare, Armada stands alone when it comes to medical device, biomedical testing and technology marketing. Our sheer breadth of experience in this arena means that we understand the myriad of challenges associated with reaching and persuading some of the most intelligent, difficult, opinionated, brilliant, biased and complex audiences imaginable.

We invite you to peruse the examples below, which highlight both the challenge of a client and a marketing solution provided by Armada:

Medtronic ThumbMedtronic
Product repositioning based
on new clinical data

Coordinated PR and social media campaign
to increase product adoption

breathtekOtsuka America Pharmaceutical
Gaining market share against the
“standard of care”

New FFR guidewire
product launch

sorinSorin Heart Valves
Biological heart valve launch
campaign in the U.S.

PR launch to support an innovative
biomedical testing product

Marketing collateral system and
ad campaign (multiple audiences)

Marketing communications campaign
targeting surgeons

sorin ipadSorin Cardiopulmonary
iPad library application to improve
access, lower overall marketing costs